9 Ways to Build a Thriving Practice in Challenging Economic Times
Are you tired of your business just surviving? Ready to unlock its full potential for success? Explore nine transformative strategies designed to...
Discover Massage Excellence With Cameron Aubrey
We chat to Discover Massage Australia’s Founder and Director, Cameron Aubrey, to find out his advice for growing a successful natural therapy...
The Importance Of Having The Appropriate Training When Working With Trauma
When it comes to working with a client with trauma it’s imperative to have a thorough understanding of trauma.
9 Ways To Stand Out In A Crowded Online Wellness Market
There are nine empowering keys that, when implemented, can pave the way to standing out and attracting more clients.
Unveiling The Many Facets Of Lawrence Ellyard
Lawrence Ellyard is a man of many pursuits; founder of IICT, father, speaker, author, thought leader and visionary. Here, he reveals what he thinks...
The Different IICT Membership Tiers And Their Benefits
IICT is the number one choice when it comes to supporting your business. IICT also offer an extensive array of business tools and resources to grow...
Take The Stress Out Of Choosing Insurance
Finding the right insurance policy can be a challenging and time-consuming process. Luckily, IICT has made this easy for you.
Benefits of becoming a member of IICT
The International Institute for Complementary Therapists (IICT) is a close-knit community of passionate individuals united by a shared dedication to...
How To Grow Your Natural Therapy Business
Looking to grow your natural therapy business but not sure where to start? This blog shares everything you need to take your complementary therapy...
How Building a Heart-based Business Can Ignite Your Most Transformative Journey
Today, we will be exploring this topic with the intention to remove any obstacles that may be leaving you feeling stagnant or stuck in your business.
Scope of practice - An important concept in clinical practice
Practitioners should understand and abide by their scope of practice, to ensure they provide safe and effective care to their clients and abide by...
Craft your Soulful CEO Day: Nurture Yourself & Your Business
Imagine feeling intentional, focused and connected to your business every single day...
How To Harness The New Moon Energy To Fuel Your Business
With a new moon approaching, let’s explore ways you can harness this powerful energy within your business. The new moon energy lasts about 3 days so...
What is Wayapa Wuurrk and NAIDOC Week - and why do Elders matter to both?
Wayapa Wuurrk was the first Indigenous wellness modality registered with IICT in 2014.
The Art of Authentic Marketing
Show up authentically and honestly across all of your marketing touch points.
Australia’s Advertising Regulations: What applies to complementary therapists?
Advertising regulations that apply to complementary therapists, and the importance of having a clear understanding of what is and is not compliant...
Anthropology and Nutrition: Understanding the role of anthropology in nutrition and vitalism
This article provides an insight to the role that anthropology plays in nutrition and vitalism, with tips to optimise your food and lifestyle choices.
Energetic Hygiene - Protecting Your Energy as a Practitioner and Why It Matters for You and Your Clients
Maintaining your energetic hygiene as a complementary therapy practitioner is just as important as your own personal hygiene!
Professional Indemnity Insurance Basics: A Guide for Complementary Therapists
Make an informed decision in choosing professional indemnity insurance cover that’s right for you and your holistic therapy practice.
8 Steps Toward a Successful Massage Therapy Practice
You're ready to launch your massage therapy business, but you're not sure where to start? We're here to help with these 8 steps to success.
Understanding the Mind-Body Connection and How It Affects Your Health
Physical and emotional health are strongly linked to the mind-body connection. But what is the mind-body connection? And how does it work? Read on to...
What is Hypnotherapy and How Can it Help?
Hypnotherapy is a holistic approach to health and healing as it connects the body, mind, and spirit. Here is all you need to know about hypnotherapy...
The Importance of Effective Note Taking
If a claim was held against you about treatment you gave last week, would your notes help or hinder your recollection of what happened?
What key legal documents do you need for your business online?
Find out how laws work online, new documents to have on hand, existing documents to update, how to get consent from your clients and more.
Slips and Falls: What to do and safe practice tips
If a patient slipped or fell while meeting with you, would you know what to do?
Kinesiology & Self-care in the World of Caring
A few brilliant Kinesiology self-care techniques to help you shift your energy, quieten your nervous system, and take you from the low hum of stress...
The Benefits of Breathwork and How to Start Your Practice
Read on to learn about the benefits of breathwork and practical tips for how to get professional membership and breathwork insurance for your...
The Importance of Sleep and How to Improve Your Sleep Quality
This article will discuss the importance of sleep and how you can improve your sleep quality. We'll also provide tips on finding a practitioner to...
Starting a Pilates Studio: What You Need to Know
6 tips to consider when opening your own Pilates studio.
Running a Successful Yoga Business in Today’s Online World
If the pandemic taught us anything, it’s that having an online option for your business is vital in these changing times. Learn tips for running a...
Effective Communication for Complementary Therapists
Effective communication helps ensure that a client is kept fully informed and understands all aspects of the complementary therapist treatment. This...
Start Your Journey of Becoming a Certified Reiki Practitioner
There are a number of things to consider on your journey to becoming a certified Reiki Practitioner. Subtle Self's Founder, Jacqui Thomson has the...
Video Marketing for Complementary Therapists
We're visual creatures & tend to respond to videos better than texts. Find out how video marketing is an excellent way to pass information to...
Developing the Ideal Homepage – 5 Key Elements to Consider
Important elements to include in your homepage. It's time you got serious with your homepage.
7 Steps to Evolve Your Complementary Therapy Practice in 2022
Discover the best ways for your complementary therapy business to harness a rebounding economy to evolve and thrive in 2022.
Build Resilience and Thrive During Uncertain Times
It’s safe to say the last two years have been some of the most challenging and uncertain times for business owners. However, something I’m sure we...
A Goal Setting Guide for Complementary Therapists
Set yourself apart by setting goals for your complementary therapy practice. Read about the importance of goal-setting, along with five tips to help...
Building Authentic Connections With Email Marketing
Want to succeed with email marketing for your complementary therapy business? Read our tips on building a list, sending valuable content, and...
An Expert Guide to Performing a SWOT Analysis for Your Practice
Conducting a SWOT analysis for your practice can seem like a daunting task. Read our expert guide with simple and applicable ways to get started with...
Ways to Cultivate A Lasting Social Media Presence for Your Complementary Therapy Practice
Need to drive sales, improve brand visibility & provide valuable customer engagement? Read how a lasting social media presence helps you grow a...
The Benefits of Establishing Your Unique Selling Proposition (USP)
Do you have an edge over your competition? What makes your business unique? Read the benefits of establishing your Unique Selling Proposition (USP).
Why Your Complementary Therapy Practice Needs Social Media
Read our blog on how social media can benefit your complementary therapy business and how a social media presence can help you connect with future...
Top Tips for Starting and Keeping a Thriving Complementary Therapy Practice
Get top tips for starting and keeping a thriving complementary therapy practice and pitfalls to avoid for better success in this competitive...
How Blogging Can Take Your Natural Therapy Practice to the Next Level
There's a simple and inexpensive marketing strategy which can help natural therapy businesses generate new leads & drive more website...
Dealing with Difficult Clients & Staying In Control
In the therapy industries, we often deal with negative client reactions. Read our strategies on how to maintain control of difficult client...
Designing an SEO Strategy for Your Natural Therapy Business
SEO is built on the idea of bringing your business website to your ideal customers. For natural therapy businesses, this means attracting those...
Marketing Strategies For Holistic & Natural Therapists
Natural therapists need to reach potential clients & keep fresh in the minds of existing ones. Read some of our marketing tactics to help your...
How To Attract Your Target Audience Using The Right Content
In the era of digital marketing, a stellar online content strategy is important for business. Read our latest blog on the benefits of having an...
Getting Your Natural Therapy Business On Track For 2021 & Beyond
Like any business, a natural therapy practice can benefit from a well-thought-out action plan. Here's an overview of the benefits of having a...
The Do's And Don'ts For Writing Your 'About Us' Page
Your About Us page is a chance to tell others what your business is all about. Here are tips to maximise the effectiveness of your About Us page and...
Why Branding Is Important To Your Natural Therapy Business
As more people gravitate towards natural health solutions, the field is getting increasingly competitive. Branding yourself is all about setting...
Easy Ways To Refresh Your Website
Your website is a powerful tool that can help you attract new clients and help people find information about your practice. But if your site is out...
Be More Discoverable On Google Search
88% of searches for local businesses on a mobile device either call or visit the business within 24 hours? It's important now more than ever for your...
Healing the Healer: How to Understand and Avoid Natural Therapist Burnout
Therapist burnout is one of those things that natural therapists are going to have to sometimes handle, just like all therapists.
Through the Eyes of Animals
As Australia experiences huge destructive and traumatic fires, humans are deeply distressed at the plight of the animal kingdom.
Nine Tips for Naming Your Natural Therapy Business
Here is a list of the top nine tips for naming your natural therapy business for the best results and the most success.
3 Ways to Advertise Your Medium or Psychic Business on Instagram
The personal touch is often key when it comes to advertising for mediums and psychics on Instagram.
4 Smart Digital Marketing Strategies to Grow your Counselling Business
Digital marketing is not about reading a few articles, or creating a blog on your website, or taking a few tepid steps into the world of social media.
4 Ways to Effectively Market your Art Therapy Business on Facebook
Use your Facebook page effectively to find those who would benefit the most and be the most interested in what you have to offer.
3 Easy Ways to Market your Hypnotherapy Business
Hypnotherapy is one of those rare disciplines that can help a lot of people, the tricky part is making yourself known.
How to Start Your Own Meditation Business
If you are looking to start your own meditation business, all you need are a few basic steps.
Digital Marketing for Doulas
In spite of your experience acting as an advocate for pregnant moms and their babies, you may find that you struggle when it comes to advocating...
How To Use Instagram to Grow your Yoga or Pilates Studio
Owning a Yoga or Pilates studio can be a rewarding experience. But growing your studio can be a challenge when you don't know how to leverage social...
7 Tips on How to Design the Perfect Yoga Studio
A thematic and inviting design should be at the back of your mind when you decide to create a yoga studio.
Comprehensive Step-by-Step Guide to Starting a Massage Business
Whether you are new to the profession or have been practising for a while, starting your massage business is possible.
Successfully Advertising Your Massage Business Online
Online marketing stands out as a cost-effective method that allows you to access a massive audience and understand their needs, tastes, and...
A Career in Counselling – Opportunities and Options
We had one of our counselling students contact us regarding what options and opportunities he will have once he completes his Counselling Diploma.
Notes on Losing Someone You Love
Losing someone you love is the ultimate in life struggle.
Innovative Scar Treatment: New Research Results
A recent study was conducted at a medical facility in the United Kingdom on the treatment of Caesarean Section scars.
Freezing Meals – Pros, Cons and Everything in Between
Is it OK to consume meals which are home cooked and frozen on a regular basis? What nutrient loss will they have? How long can you freeze them?
Nutrition and Natural Health Careers
There is lot of confusion in regards to Courses like Nutrition and Natural health in Australia. This article will help explain how these industries...
8 Steps to Calm Parenting
We can help our children to prepare by adding to their innate wisdom with realistic discussion on a few basic guidelines.
7 Steps to Starting your Career as a Massage Therapist
Our 7-step guide to starting your career in massage therapy.
How to Move Your Body to Change Your Mind
The IICT is launching a new Members Natural Therapy Directory
What 8 Qualities Make a Good Massage Therapist?
With the number of massage therapists projected to exceed 15,000 by 2020, the key to achieving this goal is to develop the skills and qualities...
A Guide to Designing Your Holistic Massage Room
When designing your perfectly holistic massage room, work on establishing a soothing, calming, and peaceful ambiance.
Everything you Need to Know About Becoming a Massage Therapist
According to recent research, in the field of massage therapy, workers not only enjoy one of the highest rates of overall job satisfaction they can...
The Power in Healing the Past, in Order to Heal the Present and Future
Fortunately, there are many approaches to healing available today. I believe that every client is drawn to the modality and the practitioner they are...
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