Do you have an edge over your competition? What makes your business unique? Read the benefits of establishing your Unique Selling Proposition (USP).

Read our blog on how social media can benefit your complementary therapy business and how a social media presence can help you connect with future...

Get top tips for starting and keeping a thriving complementary therapy practice and pitfalls to avoid for better success in this competitive...

There's a simple and inexpensive marketing strategy which can help natural therapy businesses generate new leads & drive more website...

In the therapy industries, we often deal with negative client reactions. Read our strategies on how to maintain control of difficult client...

SEO is built on the idea of bringing your business website to your ideal customers. For natural therapy businesses, this means attracting those...

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Get to Know IICT Founder and CEO, Lawrence Ellyard.

Discover what Forbes, Success, Entrepreneur and other leading publications have to say about Lawrence Ellyard, the visionary Founder and CEO of IICT.

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