In the era of digital marketing, a stellar online content strategy is important for business. With 81% of internet users searching for products or services online, the right content is the best way to attract your target audience.
Posted Tuesday, 5 January 2021
In the era of digital marketing, a stellar online content strategy is important for business. With 81% of internet users searching for products or services online, the right content is the best way to attract your target audience.
Posted Wednesday, 9 December 2020
With 2020 nearly in the books, it's time to focus on what's ahead for your natural therapy business in the coming months. This past year, businesses in all industries struggled to stay above water due to the COVID-19 pandemic, and many business owners realised they need a better way to future-proof their operations and prepare for unforeseen circumstances.
Posted Monday, 9 November 2020
Writing an "About Us" page is an excellent way to thoroughly introduce your business to potential clients. It's your chance to tell others what you're all about. In fact, it's been stated that it's one of the most visited place on business sites after the home page. Here are some things you can do to maximize the effectiveness of the page as well as pitfalls to avoid.
Posted Sunday, 18 October 2020
As more people gravitate towards natural health solutions, the field is getting increasingly competitive. Branding yourself is all about setting yourself apart and showing how you're different. Let's look at some of the most effective branding strategies for a natural therapy business.
Posted Tuesday, 15 September 2020
Your website is a powerful tool that can help you attract new clients and help people find information about your natural therapy business. But if your site is out of date, it may actually do the opposite of what you were hoping for.
While it's clear that keeping your site accurate and fresh is important, sometimes it just falls by the wayside. But your website is an invaluable marketing tool, so you should work to refresh it often.
Posted Tuesday, 15 September 2020
Dear IICT Members,
It's important that we provide you with the latest industry guidelines and codes of conduct. Below, you'll find information that we want all members to be aware of to ensure that your business complies with the most up to date health industry policies and guidelines.
If you have any questions or require further information, please contact support@myiict.com or phone +61 2 5629 7777 Monday - Friday 10am - 4pm AEDT.
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